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The top 3 challenges faced by enterprise live streamers include: live streaming to employees working remotely (41%), live streaming from remote locations or conference centers (39%), and managing bandwidth in their facilities (36%). 65% of enterprises surveyed said they live-streamed to multiple locations. 53% of enterprises stream or broadcast live video in their organization at least once a week, with 29% using it daily. As of 2019, 55% of enterprises are now using live video for their company or division-wide broadcasts. 77% of employees have experienced problems like buffering while streaming live video at work.
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( Intel, 2018 ) Video Streaming Statistics for BusinessĢ9. Access to 5G is predicted to increase revenue from streaming on mobile devices by 85% from 2021 to 2028. 29% of consumers would pay a premium if 5G provided a better quality video on mobile devices and decreased buffering. The coming 5G cell networks will provide speeds roughly 100x faster than the best available 4G LTE networks. H.264 remains the dominant codec, supported by 96.96% of browsers, and makes up 82% of the video processed by.
#CONTENT FOR LIVE VISUALS TV#
( Digital TV Europe, 2019 ) Technologies’ Influence on Live StreamingĢ4. About 66% of video streaming service providers have difficulty determining how much bandwidth they need for high-quality streaming. Online videos with a start-up time exceeding even two seconds have significantly higher streaming video abandonment rates, with each incremental second propelling another 6% of 23. OTT platforms with lower quality videos run the risk of losing about 25% of their revenue. Live streams fail to start 2.6% of the time. The biggest quality issue for live video is now starting failure. In fact, “live streams now have better buffering and video starts time metrics than on-demand video.” ( Streaming Media, 2019 )Ģ0. Quality for live streams is improving rapidly. ( Statista, 2019 ) The Importance of Live Streaming Qualityġ9.
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On a desktop, people watch videos for an average of 7 minutes a day. On mobile, people watch videos for an average of 16 minutes a day. 90% of people watch videos over the internet. In 2020, 232 million people watched streaming or downloaded video across all devices in the U.S. By 2022, almost 25% of United States Households will cancel their cable subscriptions. ( GWI Consumer Trends Report 2019 ) How Do People Watch Live Streams?ġ4. Access to exclusive coverage is the reason why 26% of viewers tune into live streams. Professionals also anticipate that 79% of mobile users will be for streaming video by 2022. Professionals anticipate that 82% of internet use will be for streaming video by 2022. Younger generations (Gen Z and Millenials) spend more time streaming, whereas older people (Boomers and Gen Xers) watch more broadcast TV. Approximately 34% of Generation Z (which were born between 19) have shown a new interest in live streams, especially on social platforms. 63% of people ages 18-34 are watching live-streaming content regularly. Millennials are the largest group of consumers of live content. The live streaming industry is expected to be valued at 184.27 billion USD by 2027. The online live streaming industry has grown 99% between April 2019 and April 2020. Video streaming rose 72.4% between Q1 2018 and Q1 2019. The live music event with the highest live viewership was 2019 Coachella at about 82.9 million live views. ( Interactive Advertising Bureau, 2018 )Ĥ. Of all people who report that they watch live streams, 7 out of 10 of them tune in to a live stream daily. Live videos hold users’ attention 10-20x longer than pre-recorded, on-demand content. One report, for example, shows that “Live video grew by 93%, with an average viewing time of 26.4 minutes per session.” ( Streaming Media, 2019 )Ģ. This post has been updated to reflect the 114 most accurate live streaming statistics and unique research available as of August 2021. Live Streaming Industry Trends and Statistics for 2021.Video Streaming Statistics for Business.Technologies’ Influence on Live Streaming.The Importance of Streaming Video Quality.
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There is a lot of new information to present and there is a lot to cover. With these numbers in mind, you should have a clearer image of what live streaming could look like for you. We’ve put together the top 114 live streaming statistics that show the growth and current state of the video streaming industry.
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However, some people are still unsure whether or not incorporating professional broadcasting into their business is worth it. The live streaming industry is growing faster than ever.